In 1974, the Japanese company CASIO set a milestone in the history of watches by developing one of the world's first digital wristwatches.
CASIO continues to manufacture watches that impress with their function and design and that not only anticipate trends, but also set them.
The CASIO Vintage Collection transfers the stylish and characteristic watch design of the 70s and 80s into the present. The original CASIO Vintage design is brought to life in four collections - ICONIC, MINI, ROUND and EDGY.
"Make Love Not War" is the motto of the Flower Power movement in the 70s. The hippie culture influenced the fashion of the decade and, in addition to disco fashion, became a megatrend: clogs and platform shoes, flares and floral patterns, hot pants, overalls and jumpsuits.
CASIO sets a milestone in the watch history with the Casiotron. The world's first LCD wristwatch, with a fully automatic calendar.
In terms of fashion, the '80s stand for shoulder pads and puffed sleeves, oversize blazers and carrot pants. Thanks to dance movies like Flashdance or Dirty Dancing, leggings, bodysuits and legwarmers, especially in neon colors, were in high demand. Main point: be funky and wild.
The revolutionary calculator clock C-80 is called a "microcomputer" for the wrist. Casio's computer technology is used in the keyboard.
CASIO's idea behind the model: The wristwatch should evolve from a timepiece to an information device on the wrist. The CD-40 offers storage for 10 telephone numbers with 16 characters and thus replaces the telephone book on a small scale. It becomes a recipe for success and can be sold six million times in the next five years.
CASIO presents the first wristwatch with a combined digital analog display. The successor model AQ-230 is still popular today.
The "Paperwatch" PELA FS-10 is the slimmest wristwatch in the world. The idea behind it: The watch case and bracelet are made in one piece. With only 3.9mm height and 12g the PELA gains instant popularity. It is the first million-selling watch model.
Time for techno and hip-hop: In the 90s, fashionable accents are set with flashy outfits in bright colors and platform shoes being a raver or extra-wide baggy pants for hip-hoppers. Whether comfortable or willing to experiment - the point is: loud!
Because of the radio signal reception, the FKT-100 models always display the correct time.
Vintage models, like the A152G-5 are becoming an all-time classic. The typical watch case shape becomes the characteristic feature of the brand.
Welcome to the 21st century! Futuristic looks with metallic fabrics or completely in denim, one thing is clear, people show in the first decade of the new millennium with hip jeans and crop tops especially one thing: a lot of skin!
As a unisex model, the silver A168WA captivates with its sporty look and features such as stopwatch, alarm and automatic calendar.
The pocket calculator watch from the 80s is reissued. Store important phone numbers or pins in your database. With a battery life of 10 years, the DBC-32D is a reliable partner.
The two gold-colored ICONIC models are vintage classics and can be combined with both, sporty and chic outfits.
Today's fashion is a collection of highlights from past decades. That is why CASIO decided to bring the icons of the past from the CASIO collection to the new century - CASIO Vintage was born and offers something for every style.